Pricing, contracts, results, and how we actually work. These are the questions we hear on nearly every first call, so you can get the thinking on your own time.
It depends on the scope, the channels, and the ad spend behind it. Most retainers sit between the low four figures and the low five figures per month, and one-off projects (audits, websites, single-channel launches) are quoted separately. Every quote is custom because every business is different. You'll get a firm number on the first call, not a "let us send a proposal" runaround.
No. After an initial 90-day setup period (which gives the work time to compound and prove itself), every engagement is month-to-month. No annual lock-ins, no 90-day exit clauses, no lawyers required. If we're not earning our spot in your budget, you shouldn't need a fight to leave.
Paid channels (Google Ads and Meta) usually show real signal within 2 to 6 weeks, with the first month often being learning-phase data we use to refine targeting and creative. SEO and content compound over 3 to 9 months, sometimes longer for competitive keywords. Website builds and conversion improvements can move the needle the day they launch. Anyone promising overnight wins is either lying or about to burn your budget. Usually both.
Almost certainly, yes. We don't run templated playbooks across copy-paste industries. Every engagement starts with us learning your business, your offer, your customer, and your numbers, then we build a plan that fits. Trades, professional services, health, hospitality, e-commerce, B2B SaaS, software, retail, agencies, or something we haven't seen before, the mechanics of good marketing translate across categories. The strategy is always personalised to yours. The only way to know if we're the right fit is a 30-minute call. We'll tell you straight, either way.
Always. Your Google Ads, Meta Business Manager, GA4, Search Console, website, and any creative we produce stay in your name with you as the owner. We work as managers on your accounts, not landlords renting back your own infrastructure. If we ever part ways, everything we built, learned, and tracked stays with you.
We're a two-person agency, on purpose. Every client works directly with the founders, every meeting, every report, every account login. No account managers, no junior-strategist handoffs, no "let me check with my team." We trade scale for depth: fewer clients, more attention, real accountability. If you want a 50-person agency with a glossy proposal deck and a billboard team, we're not it. If you want the two people who actually do the work to also be the two people you can call, that's us.
Calem and Will. We don't outsource, we don't subcontract, and there's no intern-shaped layer between you and the strategy. The person you brief is the person who builds the campaign, runs the reporting, and gets on the call when something needs adjusting. That's the trade-off of a two-person agency, and it's why we keep client numbers deliberately small.
Monthly written reports tied to your business outcomes (revenue, leads, qualified enquiries), not vanity metrics. You'll always see what we did, why we did it, what worked, what didn't, and what's next. For paid channels we share live dashboards you can check anytime. For SEO and content, we report on rankings, traffic, and conversions quarter over quarter. No filler, no fluff, no 47-slide PDFs you'll never read.
Yes. We're Australian-based but most of our work is global. We've run campaigns and built websites for clients across Australia, New Zealand, the UK, Europe, North America, and beyond. Time zones are a minor logistics issue, not a strategic one. Async-friendly working is the default, with live calls scheduled when they actually matter.
There's no hard minimum from us, but there is from the platforms. Paid channels need enough budget to gather meaningful data. For most businesses, that means at least a few thousand dollars per month in ad spend per channel, and often more in competitive markets. We'll tell you on the first call whether your budget is realistic for the goals you're targeting, and if it isn't, what to focus on first to get there.
Every campaign has a defined hypothesis and a measurable target. If something isn't pulling its weight after a fair test (usually 4 to 8 weeks for paid channels, longer for organic), we say so, explain why, and propose what to change. We'd rather tell you to pause a failing channel than keep billing for hopium. Honest reporting is the only kind we know how to do.
Book a 30-minute call. No slide deck, no pitch, no junior salesperson. You'll talk to Calem or Will directly. We'll ask what you're trying to grow, look at what you're doing now, and tell you honestly whether we're the right fit. If we are, we'll send a tailored plan with a firm quote. If we're not, you'll leave with a clearer picture of where to focus, either way.
We'd rather answer it directly than have you guess from a webpage. Book a free 30-minute growth session and bring every question you've got.
Book Your Strategy Call 30 min · No Obligation · Real Strategy